| . Since these expenses are of a continued nature, it | | | | these are good, customers feel that they are |
| is essential that you find a way to keep them to the | | | | respected and will be loyal to you. They will |
| minimum as they can erode the profitability of your | | | | appreciate the fact that somebody giving attention |
| business. | | | | to these things will also maintain the standard of food |
| The other important aspect is the human one. You | | | | and hygiene and that would give them the |
| need to train your staff to exhibit courteous and | | | | confidence to keep coming to your restaurant. |
| helpful behavior towards your customers as no | | | | Remember that word of mouth is a very important |
| customer appreciates highhandedness and rudeness. | | | | factor contributing to the success of any business |
| | | | | and the restaurant business is a very good example |
| Though it is very easy to cut costs by going in for | | | | of how positive word of mouth publicity can bring in |
| cheaper supplies, it is bound to hit you in the long run | | | | a lot of customers. It is thus essential to give them |
| as customers will find out the difference and will stop | | | | that confidence. |
| patronizing your restaurant. Your challenge therefore | | | | On your part, you must devote your attention |
| is to provide good quality without going overboard on | | | | towards tying up with a trustworthy supplier for your |
| your expenses. | | | | restaurant supply store. You can use the internet to |
| Items that the customers can see and feel must | | | | compare rates offered by different suppliers and |
| always be of the highest quality. They are napkins, | | | | enter into a long term contract with the one you feel |
| dispensers, cutlery, and furniture and so on. When | | | | is suitable for you. |